FOR IMMEDIATE RELEASE

CHIAPAS OFFICE OF ECONOMIC DEVELOPMENT SELECTS
MBROWNE MARKETING FOR TRANSLATION, DESIGN SERVICES

MEXICO CITY – June 11th., 2007 – The Office of Economic Development of the State of Chiapas, Mexico has selected MBrowne Marketing for the translation and localization of promotional materials targeted to English-speaking foreign investors.

The materials include presentations promoting investment in the state’s agricultural and maritime transportation sectors.

Additional projects completed by MBrowne Marketing in 2007 include the translation of publicity and client communications for the Instituto Mexicano de Teleservicios S.C., a leader in Contact Center technology and best practices in Latin America. Hope Lumber, a member of the ProBuild group of lumber and home improvement product retailers, has also retained MBrowne Marketing for the translation of Hispanic employee benefits communications. Additional firms with whom MBrowne Marketing has executed projects in 2007 include FONATUR—Mexico’s largest government organization promoting tourism.

Translation performed by marketing experts

Founded by Mark Browne in Boston more than eight years ago, MBrowne Marketing opened its first offices in Mexico in 2001 and has recently expanded to a new location in Mexico City in Colonía Juárez, near the city’s Historic District. “We are marketing experts,” said Director Mark Browne. “Before we translate and localize advertising copy, we first seek to understand the culture of the market segment our clients are targeting as well as the communications and creative strategy the client has selected . We take a local approach to identifying the linguistic customs of the market to be sure our clients are communicating the benefits of their products and services in the most convincing manner possible.”

Support for firms focused on the American Hispanic market

MBrowne Marketing specializes in the creation and translation of all types of client communications including brochures, catalogs, flyers, web sites, product copy and media communications.

MBrowne Marketing has participated in Hispanic marketing campaigns for American firms such as Lowe’s home improvement warehouse, Best Buy, Eckerd Pharmacy, Pro-Build y California Hardware.

Native-speaking Spanish translations and experts in technical terminology

Mark Browne, Founder of MBrowne Marketing, is an award-winning print journalist, copywriter and translations editor. He is the former Chief of Copy at Nova Marketing Inc., a leader in home improvement retail marketing and worked as an Internet Marketing Consultant for Digitas, one of the largest interactive direct marketing agencies in the United States. Mr. Browne is a graduate of Harvard University and has studied in Mexico at the School for Foreigners at the Universidad Nacional Autónoma de México (UNAM).

Arturo Ortiz Mercado, Chief of Translations and Database Management at MBrowne Marketing has a Bachelor’s Degree in System Management from Universidad del Valle de México and has studied both English and French at the Foreign Languages Studies Center at the UNAM. Mr. Ortiz specializes in the translation of telecommunications, finance, engineering, computing systems and marketing materials. He’s responsible for the research, creation, management and customization terminology databases.

Gregorio Pérez Miranda, Chief of Copy at MBrowne Marketing, is a graduate of the Social and Political Sciences School at UNAM. He previously worked as an editor, copywriter and editing coordinator at weekly and monthly publications in Mexico City .

MBrowne Marketing’s new offices are located in Mexico City at #9 Bruselas Street in Colonía Juárez.